The purpose of visual editor The very plain idea of any visual editor is enabling the user to change some website (for instance) elements visually, using some convenient and simple interface adapted for the ‘non-developer’ (don’t read it as an …
Author: D.Maydanyuk for the AI Rush 2017 conference. The article below answers questions you should have found asking yourself once or often despite your proficiency level in AB testing. So, consider the expert’s answers and ask more here – we will happily try to …
BY RUARIDH CURRIE – FREELANCE DESIGNER @ TOPTAL User experience design (UXD or UED) is the process of enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between the user and the product. This nicely …
Gaining profit is not surprisingly an annual actual task and it becomes the goal #1 of all sale and marketing staff as they report straight to the business owners. By entering a new year, each business hurdle is the reality …
The merry season has arrived as usual unexpectedly and all the existent goods in the world have magically turned into the potential gifts. The most brainy and agile marketers have already applied their year-to-year strategy of customer-in-holiday attraction for the …
There is no secret, that the checkout rate is the cornerstone for any e-commerce business. Let’s discuss the most widespread reasons of shopping cart abandons to find the actionable conversion optimization solutions. Let’s start with defining what is the shopping …
As our web-based world is rapidly developing day-to-day and the number of potential competitors is rising every minute, any responsible marketer already knows about A/B testing as the sure method of user experience improvement, which leads to better conversion rates. …
There are plenty of different techniques and theories which give us tons of ideas for pricing experiments in business. In our previous article, we learned how to conduct pricing experiments technically and which ways to perform it are there. And …
A pricing strategy is an essential part of a business strategy no one can pass by or ignore. Did you know that the price enhancement is one of the best ways to boost profit? The study provided by the consulting …
So, you want to get the most of your website doing conversion rate optimization via A/B testing. The ideal notion about it will be something like provide an A/B test and get 25% lift in conversions after changing CTA on …